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22nd July 2019
Maximising your brand and business development through marketing communications; Workshop, 9th September 2019
Maximising your brand and business development through marketing communications
In the aerospace industry marketing communications is inextricably tied to a company’s success, from business development to talent attraction. At a time when accountability and return on investment are more crucial than ever, there is a unique workshop event at the Novotel London Tower Bridge Hotel on September 9th, 2019 for the following insightful workshops:
AM Workshop – Aerospace & Defence Advertising: Trends to Tactics
The digital revolution has irreversibly altered the advertising landscape, first in consumer markets and then in business-to-business and business-to-government ones. This workshop will span today’s media scene, from print to programmatic, revealing cost-effective and measurable ways to succeed within budgetary constraints and increased accountability expectations.
PM Workshop – Aerospace & Defence Public Relations: Think Beyond Buzz
From business development to reputation management, the role of public relations has never been more crucial. Moreover, the evolution from reactive to proactive to interactive PR means companies must be ever vigilant to avoid or mitigate crisis situations. This workshop will define the hybrid public relations landscape and how to navigate it.
The presenter for this one-day event is Adam Konowe FRAeS, a Washington-based leading authority on advertising and PR. Adam works with global, tier-one companies planning and implementing industry-acclaimed, award-winning advertising and PR campaigns.
Tickets are available for both workshops or for either one. Standard pricing is £300 for the full day (including lunch) or £200 for a half day. However, there is a 10% early-bird discount on the full-day rate for Air Charter Association members and friends which is available until August 9. Credit cards are accepted. Seating is limited, so please contact firstname.lastname@example.org or +44-(0)1632-860061. For more details visit – www.aeroexecutives.com/